Privacy policy
Below is your full Privacy Policy with the exchange/return language professionally integrated in the correct section. I preserved your structure and wording while inserting the new clause so it reads naturally and does not create internal contradictions.
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Privacy Policy
Last updated: January 1, 2026
This Privacy Policy describes how Cowgirls & Lace Online (the "Site", "we", "us", or "our") collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from cowgirlsandlaceonline.com (the "Site") or otherwise communicate with us regarding the Site (collectively, the "Services"). For purposes of this Privacy Policy, "you" and "your" means you as the user of the Services, whether you are a customer, website visitor, or another individual whose information we have collected pursuant to this Privacy Policy.
Please read this Privacy Policy carefully. By using and accessing any of the Services, you agree to the collection, use, and disclosure of your information as described in this Privacy Policy. If you do not agree to this Privacy Policy, please do not use or access any of the Services.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on the Site, update the "Last updated" date and take any other steps required by applicable law.
How We Collect and Use Your Personal Information
To provide the Services, we collect and have collected over the past 12 months personal information about you from a variety of sources, as set out below. The information that we collect and use varies depending on how you interact with us.
In addition to the specific uses set out below, we may use information we collect about you to communicate with you, provide or improve the Services, comply with any applicable legal obligations, enforce any applicable terms of service, and to protect or defend the Services, our rights, and the rights of our users or others.
What Personal Information We Collect
Information We Collect Directly from You
Information that you directly submit to us through our Services may include:
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Contact details including your name, address, phone number, and email.
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Order information including your name, billing address, shipping address, payment confirmation, email address, and phone number.
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Account information including your username, password, security questions and other information used for account security purposes.
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Shopping information including the items you view, put in your cart, saved into your account like loyalty points, reviews, referrals or gift cards, or purchases.
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Loyalty points/product reviews/referrals/gift cards saved.
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Customer support information including the information you choose to include in communications with us.
Some features of the Services may require you to directly provide certain information. You may elect not to provide this information, but doing so may prevent you from using or accessing these features.
Information We Collect about Your Usage
We may automatically collect certain information about your interaction with the Services ("Usage Data") using cookies, pixels, and similar technologies. Usage Data may include device information, browser information, network connection details, IP address, and other interaction data.
Information We Obtain from Third Parties
We may obtain information from vendors and service providers such as:
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Shopify and companies supporting our Site
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Payment processors who collect payment information to fulfill orders
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Third parties using tracking technologies such as pixels, web beacons, SDKs, and cookies
Any information obtained from third parties will be treated in accordance with this Privacy Policy.
How We Use Your Personal Information
Providing Products and Services
We use your personal information to provide the Services in order to perform our contract with you, including processing payments, fulfilling orders, sending notifications related to your account, purchases, returns, exchanges, or other transactions, creating and managing your account, arranging shipping, and facilitating returns and exchanges.
Returns and Exchanges
We accept exchanges for eligible items; however, customers are responsible for all shipping costs associated with an exchange, including the cost of shipping the item back to us and the cost of shipping the replacement item. Cowgirls & Lace will gladly accept returns of unopened items in accordance with our return requirements. Personal information provided during the return or exchange process will be used to facilitate the transaction, communicate with you, and maintain accurate records.
We may also enhance your shopping experience by enabling Shopify to match your account with other Shopify services in accordance with its Privacy Policy.
Marketing and Advertising
We may use your personal information to send marketing communications and tailor advertisements.
Security and Fraud Prevention
We use personal information to detect and investigate fraudulent or malicious activity.
Communicating with You and Service Improvement
We use your personal information to provide customer support and improve our Services.
Cookies
We use Cookies to power and improve our Site, run analytics, and tailor advertising. You may adjust your browser settings to remove or reject Cookies, though doing so may impact functionality.
Our website recognizes the Global Privacy Control (GPC) signal as a valid opt-out request for sharing/targeted advertising. Other “Do Not Track” signals are not recognized.
How We Disclose Personal Information
We may disclose your personal information:
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To vendors performing services on our behalf
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To business and marketing partners
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With your consent
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Within our corporate group
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In connection with legal obligations or business transactions
We have disclosed identifiers, commercial information, usage data, and geolocation data to service providers and partners within the past 12 months.
We do not use or disclose sensitive personal information without your consent.